Connecting Science, Sport and Community

As the Official Biotech Partner of the Los Angeles Sports & Entertainment Commission (LASEC) and an Official Los Angeles FIFA World Cup 2026 Host City Supporter, Amgen helped welcome the World Cup to Greater Los Angeles; the region where Amgen was founded and has been headquartered for more than 45 years.

As an active supporter in the world's biggest tournament, Amgen brought the Los Angeles community and fans from across the world experiences designed to engage, bring together, and educate them on how Amgen is helping to fight some of the world's toughest diseases.

Celebrating the World’s Game with the Greater Los Angeles Community

The LA World Cup matches created opportunities to make a lasting impact through community engagement, youth programs, and employee experiences.

During the partnership, Amgen volunteers turned out for Road to World Cup community days to take part in neighborhood beautification projects. The company also supported free youth "Grow the Game" soccer clinics to encourage active lifestyles for kids through sports. And Amgen showed up at fan activations around the LA World Cup matches to bring the community closer together, promote wellness through physical activity, and emphasize how science and innovation can help people live healthier lives.

Amgen's involvement across Greater Los Angeles area celebrated its deep roots in the region and advanced its mission to serve patients living with serious illnesses.

FAQ

What is LASEC?

The Los Angeles Sports & Entertainment Commission (LASEC) is a non-profit organization officially designated to attract, secure and support high-profile sports and entertainment events in Los Angeles, and served as the lead on the Los Angeles World Cup 2026 Host Committee.

Why did Amgen partner with LASEC and become a Los Angeles World Cup 2026 Host City Supporter?

The partnership aligned with Amgen's long-standing presence in Greater Los Angeles and provided an opportunity to support the region through community programs, youth engagement, and fan experiences surrounding one of the world's largest sporting events.

What were the goals of the campaign?

The campaign was designed to celebrate Amgen's local roots, strengthen connections with the Greater Los Angeles community, promote health and active lifestyles, engage employees, and reinforce Amgen's mission to serve patients through science and innovation.

What community programs did Amgen support?

Amgen supported several initiatives with LASEC, including Road to World Cup Community Days, which focused on neighborhood beautification and volunteerism, and Grow the Game youth soccer clinics that encouraged physical activity and inspired young athletes.

How did Amgen engage fans during the FIFA World Cup?

Amgen participated in the FIFA Fan Festival with interactive experiences that connected soccer, science, and healthy living while introducing fans to Amgen's mission to serve patients and its role as a biotechnology leader.

How were employees involved?

In addition to volunteer opportunities at community events, Amgen hosted employee experiences, including a World Cup Fan Fest at its Thousand Oaks campus, giving employees and their families an opportunity to celebrate the tournament together.

How does this partnership support Amgen's mission?

The campaign reflected Amgen's mission to serve patients by investing in healthier communities, inspiring future generations, and supporting initiatives that create lasting benefits beyond the tournament itself.

Who were Amgen's key partners?

The campaign was delivered in collaboration with the Los Angeles Sports & Entertainment Commission (LASEC), local community organizations, youth sports partners, and other organizations supporting FIFA World Cup 2026 activities throughout Greater Los Angeles.

What lasting impact will this campaign have?

While the FIFA World Cup was a moment in time, the partnership created a lasting legacy through community improvement, youth engagement, volunteerism, and stronger relationships across Greater Los Angeles.